Market
Even minor damage to a vehicle can quickly cause major costs - especially if it is detected too late or not at all. Bosch RideCare helps carsharing providers and car rental companies to prevent exactly that: through precise real-time detection of bodywork damage, rule violations such as smoking in the vehicle and risky driving behavior. As the world's largest automotive supplier, Bosch combines decades of experience and technological innovation in a smart product - ensuring a high level of transparency and protection for its own vehicles.
Market
Keeping fraudsters out while granting good users fast and easy access to your vehicles - that’s the key challenge when it comes to identity checks. Jumio offers AI-driven solutions for shared mobility operators who want to secure their business and meet regulatory compliance.
Education
In order for a mobility service to actually be profitable, it is not only a matter of local regulations and local demand, but also the efficiency of internal work processes. In other words, Operational Excellence.
Education
Marketing for shared mobility providers is crucial in order to attract new users and remain relevant in a dynamic mobility market. Typical challenges for sharing providers are high barriers to entry for customers and entrenched mobility habits. Effective strategies are needed - from a targeted user approach to emotional storytelling. In this article, we show three best practices for successful marketing.
Best Practice
In a pilot project in Detroit, the US carsharing provider Sway Mobility is turning to remote driving for the first time. Drivers use the app to select the right vehicle from all those available, which is then teleoperated to the station. The aim is to make carsharing as convenient as possible - and for providers to benefit from higher capacity utilization and reduced costs at the same time.
Market
This spring, the MOQO network once again came together in Aachen to inspire each other, develop solutions and learn from experts - because the challenges of our time are too great to tackle alone. Together, we addressed the question of what is needed to future-proof individual services and shared mobility as a whole. Keynote speeches on autonomous driving and the key success factors of Airbnb as a high-flyer in the sharing economy provided exciting perspectives.
Best Practice
With stations primarily at train stations, Flinkster, as the carsharing service of Deutsche Bahn, complements public transport and creates connected mobility for travelers in Germany and beyond its borders. Partnerships with other carsharing providers play an important role in this. In this interview, Nils Reißig, Head of Carsharing at Deutsche Bahn Connect GmbH, explains the motivation behind the collaboration with carsharing partners and how it works.
Market
With stations primarily at train stations, Flinkster, as the carsharing service of Deutsche Bahn, complements public transport and creates connected mobility for travelers in Germany and beyond its borders. Partnerships with other carsharing providers play an important role in this. In this interview, Nils Reißig, Head of Carsharing at Deutsche Bahn Connect GmbH, explains the motivation behind the collaboration with carsharing partners and how it works.
Market
Damages remain a challenge as well as a cost factor for carsharing operators. With many different drivers and short trips, allocating damage to the responsible driver isn’t easy. AI-based damage detection services promise a solution: We spoke with Nils Bertels from carvaloo about their technology and how operators can benefit from it.
Market
What can the world of shared mobility learn from Airbnb, one of high-flyers of the sharing economy? Andrea Cordani, Senior Business and Operations Lead at Airbnb, shared his perspective on this with us. We believe it’s crucial to regularly look beyond the confines of your own backyard and get inspiration from different yet similar industries. Which is why we invited Andrea to share more of his insights at the MOQO Summit 2025.
Market
Telematics systems are a must-have for carsharing providers in order to connect vehicles to booking and fleet management systems and to provide drivers with keyless access to their vehicles. In this interview, Reiner Langendorf, Partner at Convadis AG, tells us what is important when choosing telematics and how the market could change in the future.
Market
Will we still need driving licences in the coming decades or will we only be mobile autonomously? This question is on many people's minds. Also those who currently offer carsharing or other mobility services - because autonomous vehicles could shake up the market considerably. We have brought ourselves up to date and mapped out three possible scenarios for the impact of autonomous driving on carsharing.
Education
For shared mobility services to be successful in the long term, they often need more than just a broad user base - for example, so-called anchor customers. This is because anchor customers make a decisive contribution to the stability and predictability of sales. In this article, you will find out why this is the case and how you can attract anchor customers for your service.
Market
At a time when environmental awareness is growing and urbanization is advancing, cities and residents are looking for sustainable and efficient mobility solutions. Mobility-as-a-Service platforms have a promising message: they want to seamlessly integrate different mobility services and create easy access to them. So far, so good - but what does this mean for shared mobility providers? What are the advantages and disadvantages of being integrated into a MaaS platform? This article provides an overview of the factors that play a role in relation to MaaS in order to help you as a sharing provider with decision-making.
Education
Would you like more financial predictability? The season, weather and economic situation often influence the usage behavior of drivers. You can make yourself less dependent on this by achieving secure monthly income through fixed framework agreements with organizations. Find out how the corporate sharing business model works - it may be a suitable concept for you too.
Education
If you compare the cost of a single carsharing trip with the actual fuel costs incurred, you might think that sharing is pretty expensive. But the comparison is flawed - as it does not take into account all the cost factors of a car. In fact, the majority of drivers would save money through carsharing - and city dwellers, the climate and the environment would also benefit.
Best Practice
A major challenge for many carsharing operators is that they are not in the black. But there are also profitable examples. The Norwegian provider Bilkollektivet has been profitable for years and continues to regularly increase its success.
Education
Offer users a choice of different subscriptions to cover the needs of different target groups. This not only increases the utilization of your vehicles, but also ensures greater customer satisfaction. Find out what you should pay attention to and how subscription groups can look in practice.
Best Practice
As a sharing provider, you are probably always thinking about how to retain existing users and attract new ones. A good marketing strategy is needed, and it must also be within budget. We looked to Australia to see how MOQO partner Popcar has managed to achieve impressive growth with the help of effective marketing.
Education
The most important task in fleet management is to keep track of your vehicles, their availability and upcoming tasks. To be efficient in this, the right software helps. The Scheduler accompanies you on the way to modern fleet management.
Best Practice
According to the Bundesverband Betriebliche Mobilität, employees in fleet management spend around a third of their time processing damage and maintenance. With digital sharing software such as MOQO, you have a tool in hand that allows you to record damage clearly and process it quickly. In addition, it's necessary to tailor your damage management to your operation in order to make use of your resources efficiently. We have compiled tips from conversations with sharing providers on the MOQO platform to start right now within this article.
Best Practice
Station-based sharing models play a decisive role even in cities. They have the advantage that they are predictable and reliable for users. But where do you, as a provider, place the vehicles in a sensible way? After all, the choice of stations is an important factor for success.
Best Practice
In September 2022, Wiener Linien expanded its e-carsharing segment "WienMobil Auto": A total of 100 vehicles have been available since then. In order to realize this growth, Wiener Linien enlisted the help of the experienced sharing operator sharetoo Carsharing. What makes the service particularly attractive for users is its seamless integration into the Vienna mobility app "WienMobil".
Market
In the past decades, sharing providers were primarily concerned with building up and optimizing their own offering in order to be considered as a relevant mobility option. In the meantime, they are looking beyond their own business model and need to appear visibly alongside the local mobility players. An important element here are so-called aggregator apps: Apps that digitally map the diversity of local mobility and make it easy for users to get to their destination quickly and conveniently.
Education
Shared mobility is a key driver of the mobility revolution. But to actually achieve this, many more shared mobility providers are needed - especially in rural districts and cities. How to develop your own sharing offer step by step and launch it on the market.
Education
Attractive and running vehicles are one of the biggest guarantors of user satisfaction. They lay the foundation for your success and secure revenue. To achieve this, there are a number of recurring tasks that you need to take care of. If you keep an eye on these and optimize them regularly, your operation will run increasingly smoothly and efficiently - and thus be more successful. Get an overview and valuable practical tips here.
Best Practice
Your sharing platform is up and running, the final details have been sorted out and the vehicles are waiting for the first drivers? It's time for the official launch of your shared mobility offering. You can use it to pat yourself on the back for all the work you've done over the past few months. But you also want to use it to generate the greatest possible response at the start and convince early adopters.
Market
For the mobility revolution to succeed, new solutions are needed. One of them is mobility stations, or mobility hubs. These are places where different mobility services come together to give people options on how to get around from here. With the help of these hubs, crowded streets, traffic jams and lack of parking spaces in cities should soon be a thing of the past. Can this work? And which locations are suitable as mobility hubs?
Market
If you look at the geographic distribution of shared mobility services, you quickly get the impression that they are more suitable for metropolitan areas and less so for rural areas. But is that true? One thing is clear: Mobility in the countryside works differently than in the city. But with the right approaches, carsharing & Co. can work everywhere.
Education
Renting out vehicles is a business model that not only has meaningful and economic goals, but also comes with legal obligations and regulations. However, don't let this take away your joy - because the clearer you are about the legal basis and regulations, the more stable the foundation of your offer will be.
Best Practice
What determines the success of a shared mobility service? Answers often include "the city," "the local competition," or "the financial situation". These may all be factors that providers should take into account. But they alone do not ultimately define "win or lose." The following points are not only equally important success factors, but can even be actively influenced by you.
Best Practice
There are many ways for sharing providers to create added value for all participants through strategic cooperation. The cooperation partners can come not only from your own industry, but also from other industries. Don't set any limits to your creativity when it comes to further promoting shared mobility. Find some examples and ideas for successful partnerships in this article.
Education
Road traffic is one of the biggest sinners when it comes to CO² emissions. And these must be urgently reduced in the fight against the climate crisis. The switch to electromobility alone does not seem to be enough; a comprehensive traffic transformation is needed. What role does shared mobility play in this - and how sustainable is it?
Best Practice
A wide variety of reasons give motivation to move to a new system. As a sharing provider, you may want to outsource platform development in order to focus on operations, expand the feature set or business models, or ensure stability for scaling your own service.
Education
To enable drivers to refuel or charge their vehicles, providers have two options: Either the users pay in advance and you subsequently reimburse them for the invoice amount. Or you, as the provider, deposit fuel or charging cards in the vehicles, which serve as a means of payment. Why the second option is better and how the cards work.
Education
Successful scaling means growth without a proportional increase in the resources used. For providers, this is a desirable model for increasing company profits and the number of users. It is up to you whether you increase the utilization of existing vehicles, enlarge your fleet or expand into new business models or markets. In any case, in addition to the right software solution, you also need internal structures and processes that allow and promote scaling.
Best Practice
Back in May 2019, the Saxon energy provider eins energie in sachsen GmbH & Co. KG (eins) launched an internal sharing service for employees. Almost two years later, a public offer was added in Chemnitz. For both offers, eins relies on MOQO as a software partner - internally and externally with installed telematics units. This combination of both business models has already led to a total of more than 6,000 bookings, divided between 64 vehicles and around 650 drivers.
Education
Do you see shared mobility as a key driver of the mobility revolution? Do you want to relieve traffic at your location? Complement the public transport system in a meaningful way? Offer your employees or customers an attractive mobility service? For whatever reason you want to offer your shared service: We will show you step by step what you need to consider once you have made your decision. In this way, you will strike a chord with your target group and your market.
Education
The software for booking and internal administration is an elementary component of a sharing offer. However, it would be too simple if there were only one industry-standard solution for this. Instead, you are spoiled for choice: Do you want to develop your software independently or rely on an existing, standardized system? Compromises include outsourcing software development to an agency or a customizable package from a software vendor. Find out below what speaks for and against each of these options.
Education
It's easy to say that you want to optimize your own processes - but it's more difficult to get started. No matter how much you have studied the theory of Operational Excellence, Lean management and alike, you must eventually put what you have learned into practice. So that you don't stare into a blank sheet of paper forever and instead create a concrete roadmap that can be implemented, we present 5 possible first steps on your OPEX journey below.
Best Practice
Bilkollektivet’s CEO Morten Munch-Olsen and Marketing Manager Haakon Hals offered us fascinating insights into their understanding and implementation of Operational Excellence. Bilkollektivet is Norway’s largest and solely profitable carsharing provider. Their success is strongly related to the way operations are managed internally - and likely also due to the company’s heavy user-centric and long-term approach.
Education
The declared goal of Operational Excellence can only be achieved if leading tools and methods are applied in everyday work. As a sharing provider, you may be able to leverage already proven corporate practices. Some practices can be integrated without turning the existing corporate structure upside down and for others it requires at the very least a changed mindset of all employees.
Education
Do you know what is meant by the term Operational Excellence? Simply put, it is about optimizing internal processes and workflows. In this article, you will learn why it is worth taking a closer look at Operational Excellence as a shared mobility operator and how it is more of a vision than an achievable state.
Market
In mid-May, the MOQO Summit 2024 took place in Aachen, a meeting of shared mobility operators, service providers and mobility experts from Europe, Australia and the USA. In the setting of the Digital Church, this 1.5-day event became a hub for ideas and innovation with the common mission of moving shared mobility forward.
Best Practice
Collaboration matters when operating a successful shared mobility service - because elbow mentality was yesterday. Anyone who wants to be successful today relies more on working together instead of against each other. One way to achieve this is through collaborative teamwork. Find out what's behind it and why you, as a shared mobility provider, should focus more on it.